Data Science & Analytics for Strategic Decisions Programme

Please note that the programme duration includes a break week for Christmas from 24th Dec 2024 to 1st Jan 2025, and for Chinese New Year from 28th Jan 2025 to 3rd Feb 2025.

• Live session with faculty

• Live sessions with Industry Experts

• Tools to be taught - XLSTAT, Excel and Tableau

• Capstone Project

• Create and implement business strategies leveraging data science.

• Make data-driven decisions to solve business problems using data insights.

• Demonstrate how analytics can be combined with experiments to make data-informed recommendations for business growth.

• Explain the key challenges and risks in data science projects.

• Evaluate an organisation’s data strategy and recommend ways to achieve a sustainable competitive advantage.

• Analyse organisational needs and drive business improvement through data science future trends.

The Capstone Project will give the participants an opportunity to apply the learnings from this course to a key industry or a real-world situation.

The programme is designed for both tech and non-tech professionals —No coding is required; however, a basic knowledge of Excel would be beneficial. Industries and Functions that can benefit include:

Industries: IT, E-Commerce, Computer Software, Finance, Marketing and Advertising, Banking, Education Management, and Management Consulting

Functions: Engineering, Programming, Technology, General Management, Marketing, Finance, Operations, and HR Functions

This programme is especially helpful for professionals who aspire to:

• Transition into a data-centric senior management role

• Gather analytical expertise to handle greater responsibilities

• Utilise predictive models to build effective strategies that address key issues in business operations and product quality

• Become a leader for sustainable business growth

• Spearhead complete ownership of key business tasks and understand underlying strategic implications

What is it like to learn with the learning collaborator, Emeritus?

More than 300,000 professionals globally, across 200 countries, have chosen to advance their skills with Emeritus and its educational learning partners. In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded. All the contents of the course would be made available to students at the commencement of the course. However, to ensure the program delivers the desired learning outcomes, the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner during the course period the cost of which is already included in the overall Course fee of the course.

A dedicated program support team is available 7 days a week to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.

Stepping into a business leadership career requires a variety of job-ready skills. Below given services are provided by Emeritus, our learning collaborator for this program. The primary goal is to give you the skills needed to succeed in your career; however, job placement is not guaranteed.

Emeritus provides the following career preparation services:

• Resume building videos

• Interview preparation videos

• Linkedln profile building videos

• Interview guidebooks

• Glossary of resume templates

Please note:

SMU or Emeritus do not promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. The Career Services mentioned here are offered by Emeritus. SMU is not involved in any way and makes no commitments regarding the Career Services mentioned here