Integrated with Generative AI
Digital Transformation with AI for Leaders
- Modules on AI and Gen AI
- Live Sessions with Industry Experts
- Real world Case Studies and Industry Examples
- 9+ GenAI tools covered for business use
Round Deadline: Invalid liquid data
Why Enrol For Digital Transformation?
The SMU Digital Transformation with AI for Leaders Programme enables you to explore
how AI, Agentic AI, and digital technologies transforming businesses today and learn how to
leverage them to innovate business models, enhance practices, and improve profitability. The
21st-century business leader must understand what digital transformation means for their
organisation, both now and in the future.
From start-ups to large enterprises, the integration of new technologies like AI, machine
learning, and Industry 4.0 is reshaping how businesses operate, deliver value, and stay
competitive. This programme delves into ecosystem development, Generative AI, and
customer-centric value creation—equipping you to lead digital change in an ever-evolving
digital landscape.
23.4%
52%
50%
Driving Digital Transformation: Master Strategy, Innovation & Ecosystem Leadership with SMU
Join Dr. Markus Karner as he gives you an exclusive tour of this programme. Learn to design agile strategies, implement innovation, and build resilient digital organisations for the future.
Integrated with Leading Industry Topics
Who Is This Programme For?
Mid-Level Professionals : Those looking to enhance their knowledge of digital transformation, AI, and machine learning to innovate processes in their roles
Business Leaders : Leaders aiming to drive digital transformation, involved in digital strategy, AI integration, and fostering a digital culture to stay competitive
C-Suite Executives: Senior decision-makers focused on business model innovation, digital leadership, and creating a digital culture, seeking advanced insights into AI and ecosystem leadership
Learning Outcomes
Outline an action plan for your organisation to create new value or grow more value for customers
Recognise the key challenges and risks associated with digital transformation
Draw the ecosystem of your organisation and discover how to enhance its value proposition with the help of new partners
Identify how new technologies can enable digital transformation and disrupt existing industries
Examine the future of business strategies as they pertain to fast-paced digital transformation projects
Define the digital organisation and its design, resources and people
Create an executive summary for your organisation to adopt digitalisation
Learners will understand the core concepts and technologies of AI and Agentic AI, apply them to drive digital transformation, create innovative business models, and use AI tools for data-driven decision-making and automation.
Programme Highlights
80+ self-paced sessions from SMU experts
7+ practical tasks to apply key concepts
Engage in guided topic-based peer discussions
Online live doubt solving sessions with industry experts
Learn from actual business challenges and outcomes
Explore digital transformation with AI and GenAI
Robotics, cloud, smart cities, RPA, AR/VR and other trends
Interactive talks with seasoned industry professionals
9+ GenAI tools covered for business use
Tool workshops on Gen AI tools by Industry Experts
Programme Modules
Mode - Async Online
Story of Change
Machine Learning and AI
Business Plan Vs Business Model
Digitisation, Digitalisation and Disaggregation
Dematerialization, Disintermediation and Disaggregation
Mode - Async Online
A Brief History of Strategy: Five Forces
Business Model Canvas Framework
Network Form Ecosystems
Disruption and Types of Innovation
Blue Ocean Strategy and Innovator’s Dilemma
Mode - Async Online
Business Model Approach
Create and Exchange Value
Move up the Value Ladder
Segmentation and Grouping Customer
Identification and Application: The Value Proposition
Live Online Masterclass by Industry Expert: AI-Driven Business Models
Mode - Async Online
Customer Journey Framework
Reflection vs Reflex
Role of Digital Channels
Buyer Enablement
Become a Trusted Advisor
Mode - Async Online
Business model innovation permeates entire organisation
Business model canvas - tool for growth
The Goal: Holistic Innovation
Digital transformation for BMI
Mode - Async Online
Ecosystem, its challenges and benefits
How to create additional value for customers?
Steps to kick-start the development of an Ecosystem
Ecosystem Leadership: Beyond command and control
Ecosystem strategies are rewriting the rules of competition
Live Online Masterclass by Industry Expert: Redesigning Business Models with Agentic AI
Mode - Async Online
Prerequisites and DNA of a Digital Organisation
Barriers to Digital Transformation
Digital Organisation Culture
Organisational Justice and Trust
Digital Leadership
Live Online Masterclass by Industry Expert: AI and Generative AI Applications Across Domains
Live Online by Industry Expert
AI-Driven Cybersecurity in Digital Transformation
Integration of AI and Blockchain for Secure and Transparent Digital Ecosystems
AI and IoT: Enabling Intelligent and Connected Digital Transformation
Machine learning with AI
Live Online by Industry Expert
Introduction to Generative AI Models
Working with Generative AI: Prompt engineering, Fine tuning and tools
Gen AI in Digital Transformation
Opportunities for Innovation with Generative AI
Business case studies involving Generative AI
Gen AI Tools and Techniques for Business Model Innovation
Live Online by Industry Expert
Understanding how AI transforms raw data into actionable insights.
Core AI Technologies Enabling Data Insights
How AI Enhances Data Analytics
Challenges and Considerations - Data Quality, Ethical Concerns
Preparing organizations for AI-augmented decision environments
Live Online by Industry Expert
Introduction to Agentic AI
Core Technologies and Architecture
Role of Agentic AI in Digital Transformation
Practical use cases of Agentic AI in Digital Transformation
Live Online by Industry Expert
SQLAi, AI in Excel, Google Analytics
Gemini, Perplexity, Chatgpt, Gamma.ai
Live Online by Industry Expert
Future in AI and Gen AI
Big Data, Cloud Computing and AI
Industry 4.0
Digital Cities and Smart Grid
Social 4.0
AI focused Live Online Sessions by Industry Experts
AI-Driven Business Models
AI-powered Business Model innovation principles
Region-specific case studies (Finance, Logistics, Retail in Singapore/APAC)
Emerging trends in AI-driven value creation
Redesigning Business Models with Agentic AI
AI Agents in the Business Model Canvas (BMC)
From Human Teams to Hybrid AI-Human Models
Simulating New Business Models Using Agentic AI
Ethical & Strategic Considerations of Agentic Business Models
AI and Generative AI Applications Across Domains Subtopics
AI and GenAI in Marketing (e.g., personalised content, predictive customer insights)
AI and GenAI in Finance (e.g., fraud detection, financial forecasting, risk modeling)
AI and GenAI in Human Resources (e.g., talent acquisition, attrition prediction, AI for workforce planning)
AI and GenAI in Operations & Supply Chain (e.g., demand forecasting, predictive maintenance, process optimization)
AI and GenAI in Customer Service (e.g., AI chatbots, automated query handling, sentiment analysis)
AI-Driven Technologies Powering Digital Transformation
AI-Driven Cybersecurity in Digital Transformation
Integration of AI and Blockchain for Secure and Transparent Digital Ecosystems
AI and IoT: Enabling Intelligent and Connected Digital Transformation
Machine learning with AI
AI and Gen AI-Driven Digital Transformation
Introduction to Generative AI Models
Working with Generative AI: Prompt engineering, Fine tuning and tools
Gen AI in Digital Transformation
Opportunities for Innovation with Generative AI
Business case studies involving Generative AI
Gen AI Tools and Techniques for Business Model Innovation
AI-Powered Analytics: Foundations and Implications
Understanding how AI transforms raw data into actionable insights.
Core AI Technologies Enabling Data Insights
How AI Enhances Data Analytics
Challenges and Considerations - Data Quality, Ethical Concerns
Preparing organizations for AI-augmented decision environments
Agentic AI for Digital Transformation
Introduction to Agentic AI
Core Technologies and Architecture
Role of Agentic AI in Digital Transformation
Practical use cases of Agentic AI in Digital Transformation
AI and the future of work
Future in AI and Gen AI
Big Data, Cloud Computing and AI
Industry 4.0
Digital Cities and Smart Grid
Social 4.0
Robotic Process Automation (RPA) Enhanced by AI
Future of AR/VR
Case Studies
DBS: Digital Transformation to Best Bank in the World
Examine the 6-year period when DBS embarked on its second strategy to become the Best Bank in the World by 2020. The bank reached its objective in 2019 and continues to garner more banking accolades.
Disruptive Change at Bossard with SmartFactoryLogistics.com
Explore how Bossard Group—a Swiss family company originally active in reselling of fastening products—achieved an effective digital transformation through a step-by-step evolution of its business model.
Konecranes: Lifting Not Just 'Things', but Entire Businesses, to New Heights
See how a leading manufacturer of lifting equipment and market leader in industrial cranes successfully migrated its customers from reactive to preventive maintenance and its business logic from product-oriented to a service-oriented.
Digital Business Model: LAIIER©
Explore how LAIIER powers industries to digitise by turning surfaces into sensors that enable traditionally analog, data poor firms to turn their interactions into meaningful feedback needed to drive business strategy in the digital world.
Tools Covered
Note: All brand, product, logos, and company names are the property and trademarks™ or registered® trademarks of their respective owners. No affiliation, association, or endorsement is implied. The tools will be taught by industry practitioners, or linked to relevant knowledge bases for your reference and self-guided learning.
Programme Faculty
SMU Academic Director, Executive Development
Dr Markus Karner has been teaching interdisciplinary courses on complexity theory, ecology, evolution, and strategy at SMU since 2005. He holds a PhD in Life Sciences from the...
SMU Programme Director, Executive Development
Dr Flocy Joseph joined SMU in 2012 with the Human Capital Leadership Institute as the country lead for India, servicing the Indian MNCs. Her role encompasses designing, delive...
Former SMU President, Professor Emeritus of Operations Management
Dr Arnoud De Meyer is an internationally recognised researcher and academic leader with 35+ years of experience in top international institutions in Europe and Asia. He served...
SMU Professor of Operations Management
Prior to teaching at SMU, Dr Bhattacharya was an Associate Professor of Technology and Operations Management and an Assistant Professor of Technology and Operations Management...
SMU Affiliated Faculty of Strategic Management
Dr Les Buckley has served as an affiliate faculty of strategic management at SMU since 2015, a role focused on executive development and training. He is also the academic dire...
Testimonials
Certificate
Upon successful completion of the programme, participants will be awarded a verified digital certificate by Singapore Management University.
Note:
All certificate images are for illustrative purposes only and may be subject to change at the discretion of Singapore Management University.
Emeritus Career Services
Stepping into a business leadership career requires a variety of job-ready skills. Below given services are provided by Emeritus, our learning collaborator for this program. The primary goal is to give you the skills needed to succeed in your career; however, job placement is not guaranteed. Emeritus provides the following career preparation services:
Resume building videos
Interview preparation videos
Linkedln profile building videos
Interview guidebooks
Glossary of resume templates
Please note: SMU or Emeritus do not promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. The Career Services mentioned here are offered by Emeritus. SMU is not involved in any way and makes no commitments regarding the Career Services mentioned here
Explore the 8 months, Online - Chief Executive Officer (CEO) Programme by Singapore Management University
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